Engage

Grab the attention of your users and drive engagement with sophisticated triggered messages

Alert your users to content they enjoy when they’re not in session by sending targeted messages via push notifications, email or SMS

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Key Features

Set up triggers that assign your customers to specific campaigns and send personalised messages
at precise moments

Send personalised, tailored messages to relevant users

Create triggers based on your users’ preferences and send them content they’ll enjoy being made aware of.

Time your messages to perfection

With Engage, you can define when messages are sent. By sending relevant messages at the right time, users never feel like they’re being spammed.

Automated, hands-free marketing

Once your campaigns are set up, messages are sent automatically to keep engagement up with no effort from your operating team

Use Cases

With Engage, each user is delivered a personalised and potentially unique message
delivered via their preferred channel and at the right time.

Send unique betting recommendations to users

Send tailored Bets of the Day, stat-based recommendations and event alerts to remind users of the content they want to bet on

Recommend new games your users will love

Increase the play of newly launched games by alerting your users to relevant games they’ll enjoy, based on games they’ve previously played

Re-engage inactive users

Give inactive users a nudge to return by sending targeted gaming and betting recommendations and promotions

Find out how this solution could work for you

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Benefits and ROI

Drive tangible uplift across all of your CRM KPIs:

> 69%

improvement in CTRs

> 17%

NGR uplift from new game releases

> 20%

Increase in in-play stakes

> 6x

ROI and minimal operational costs

Discover what personalisation can do for your customers

Sports Recommendations

Stimulate additional bets across pre-event and in-play

Gaming Recommendations

Limitless growth from discovery of new games

Full-Site Personalisation

Deliver a completely unique site for every player

Real-time messaging

Keep your customers at the heart of the action

Brands

Our technology supports personalised experiences across some of
the biggest brands in the Betting and Gaming industry:

Integration

Every operator has a different systems landscape which is why we have made our platform as flexible as possible to integrate with:

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Integrations with numerous industry back ends providing fast setup
Can connect to any messaging platform/source (e.g. Kafka, Kinesis, RabbitMQ, RESTful APIs)
Simple open APIs that can be accessed from any endpoint including clickstream feeds
Easy to deploy javascript clickstream API can deliver messages directly from the front end

Frequently Asked Questions

Do we need to make changes to our existing CRM platforms?

Graphyte works with your current CRM stack as-is. Development is not normally required for an Engage integration.

Can we limit the number of messages sent to each player?

Send limits are configurable directly within the Engage Admin module and can be defined on a campaign or overall level.

How do we make sure customers that have opted out of communications don’t receive messages?

All suppressions and opt-outs continue to be managed via your existing CRM delivery systems

Can we create re-usable message templates?

Templates are a standard feature for Engage, and can be created, copied, modified and re-used across any channel, territory language. Our powerful template engine allows you to deliver messages in the tone of voice that you choose avoiding automated messages seeming robotic and repetitive.

Do you support multiple languages?

Engage supports messaging in any language.

Do you cover all sports for the stats engine?

We currently cover Football, Golf, Tennis and US sports.

What’s a typical integration timeline?

We’re typically fully live inside of 4 weeks.

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