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Graphyte can help you at every stage on your journey towards advanced personalisation.
Recommend
Unlimited Bet and Game Recommendations
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Intelligent Layouts
Fully personalised lobbies for every player
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Engage
Grab the attention of your users and drive engagement with sophisticated triggered messages
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Momentum
Discover what’s trending on your site right now
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Solutions
Solutions
Graphyte Solutions
Find out how Graphyte can help deliver personalisation for your players in any industry vertical.
Sports Betting
Limitless personalisation for the unique challenges of the Sports Betting industry
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Casino & Slots
Transform your Casino and Slots sites with uniquely personalised experiences
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Bingo
Personalise your Bingo sites with solutions uniquely designed for the vertical
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Company
Company
Find out more about Graphyte - what's happening and what it's like to work with us.
About Us
Understand our mission and meet the team
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News
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Careers
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Contact
Get in touch to arrange a demo or to find out more
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Products
Products
Graphyte Products
Graphyte can help you at every stage on your journey towards advanced personalisation.
Recommend
Unlimited Bet and Game Recommendations
Learn more ➞
Intelligent Layouts
Fully personalised lobbies for every player
Learn more ➞
Engage
Grab the attention of your users and drive engagement with sophisticated triggered messages
Learn more ➞
Momentum
Discover what’s trending on your site right now
Learn more ➞
Solutions
Solutions
Graphyte Solutions
Find out how Graphyte can help deliver personalisation for your players in any industry vertical.
Sports Betting
Limitless personalisation for the unique challenges of the Sports Betting industry
Learn more ➞
Casino & Slots
Transform your Casino and Slots sites with uniquely personalised experiences
Learn more ➞
Bingo
Personalise your Bingo sites with solutions uniquely designed for the vertical
Learn more ➞
Customers
Company
Company
Company
Find out more about Graphyte - what's happening and what it's like to work with us.
About Us
Understand our mission and meet the team
Learn more ➞
News
Find out what's new with Graphyte
Learn more ➞
Careers
Join on us on our exciting journey
Learn more ➞
Contact
Get in touch to arrange a demo or to find out more
Learn more ➞
Blog
Request Demo
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Momentum
Products
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Momentum
Momentum
Discover what’s trending on your site right now
Graphyte Momentum gives you valuable insight into what games and events are popular on your site in real-time
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Key Features
Harness the wisdom of the crowd with Momentum’s real-time update of trending and popular events, games, selection and markets
Optimise content using Social Proof
Trending and Popular products across every vertical
Interactive, real-time dashboard
Build tactical campaigns and content strategies
Surface popular bets and games
On any channel, to all your players
Use Cases
Momentum brings a rapid-fire solution to content with mass appeal directly to your players, on any channel
Inject trending games into your gaming pages
Maximise gaming and lobby real estate with popular, relevant content
Discover new trends in sports betting
The way users place bets is constantly evolving. Keep up with changes in your customers’ habits with Momentum.
Keep your communications topical
By staying in the loop with what’s popular, you can tailor your marketing strategies to keep them relevant to the content your users enjoy
Find out more about how this solution works
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Benefits and ROI
Experience the benefits of targeted personalization via
immediate, tangible uplifts in key metrics:
> 8%
Increase in Sports bets per active
> 7%
Uplift in player days from sports players
> 4%
Increase in gaming turnover
Discover what personalisation can do for your customers
Sports Recommendations
Stimulate additional bets across pre-event and in-play
Gaming Recommendations
Limitless growth from discovery of new games
Full-Site Personalisation
Deliver a completely unique site for every player
Real-time messaging
Keep your customers at the heart of the action
Brands
Our technology supports personalised experiences across some of
the biggest brands in the Betting and Gaming industry:
“It’s easy to run a test and look at the analytics, tweaking different aspects until significant uplifts in KPIs are seen. Other personalisation platforms don’t have the same flexibility.”
Maria Grigorova
Optimisation Manager, GVC Gaming Brands
“Graphyte Recommend has enabled us to add true personalisation to the 32Red home page, serving up timely and relevant games to all of our customers”
Russell Clarke
Product Owner
Integration
Every operator has a different systems landscape which is why we have made our platform as flexible as possible to integrate with:
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Integrations with numerous industry back ends providing fast setup
Can connect to any messaging platform/source (e.g. Kafka, Kinesis, RabbitMQ, RESTful APIs)
Simple open APIs that can be accessed from any endpoint including clickstream feeds
Easy to deploy javascript clickstream API can deliver messages directly from the front end
Existing integrations with a number of different communication deployment technologies
Featured blog post
Featured blog post
Interview: How to solve in-play personalisation challenges
Read more →
Frequently Asked Questions
Does Momentum work for all of our sports and gaming products?
Momentum is available for any integrated product that we are receiving data for.
Can we easily filter for different sports or gaming verticals?
Momentum is fully filterable, both via dashboards with the Graphyte back office and dynamically via the Momentum API.
How frequently do the Momentum algorithms update?
Everything is updated fully in real-time across every product, with the snapshots generated when a request is made.
Do players resonate with trending as a content type?
Very much so, and with Graphyte there’s an added layer of personalisation to keep the freshest sports and gaming content highly-relevant.
Can it deliver territory-specific data?
Momentum supports territory-wise views as standard; we know that what’s popular in one territory may not be popular in another.
Related products
Recommend
Graphyte Recommend is the only recommendation engine dedicated to the Betting and Gaming industry
Intelligent Layouts
Deliver a fully personalised experience across your whole sports and gaming sites
Engage
Rule and trigger-based push, email and SMS
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